“Essentialists spend as much time as possible exploring, listening, debating, questioning, and thinking. But their exploration is not an end in itself. The purpose of the exploration is to discern the vital few from the trivial many.”
“The way of the Essentialist means living by design, not by default.”
“You cannot overestimate the unimportance of practically everything.”
“Only once you give yourself permission to stop trying to do it all, to stop saying yes to everyone, can you make your highest contribution towards the things that really matter.”
“Essentialism is a disciplined, systematic approach for determining where our highest point of contribution lies, then making execution of those things almost effortless.”
“If it isn’t a clear yes, then it’s a clear no.”
“Our highest priority is to protect our ability to prioritize.”
“Essentialism is not about how to get more things done; it’s about how to get the right things done. It doesn’t mean just doing less for the sake of less either. It is about making the wisest possible investment of your time and energy in order to operate at our highest point of contribution by doing only what is essential.”
“Essentialists see trade-offs as an inherent part of life, not as an inherently negative part of life. Instead of asking, ‘What do I have to give up?’ they ask, ‘What do I want to go big on?’”
“The way of the Essentialist is the relentless pursuit of less but better.”
Greg McKeown is a highly sought-after global speaker who has addressed over 500 companies in 40 countries. He holds an MBA from Stanford, a Global Leadership certificate from Harvard, and is pursuing a doctorate at the University of Cambridge. As the founder and CEO of McKeown, Inc., a leadership and strategy agency based in California, his clients include Apple, Google, Microsoft, and Nike.
Harvard Business Review: The Disciplined Pursuit of Less
The National: Book review: Essentialism: The Disciplined Pursuit of Less
The Objective Standard: Essentialism: The Disciplined Pursuit of Less by Greg McKeown
Medium: Essentialism: The Disciplined Pursuit of Less — Book Summary